Details create the big picture
When you're creating a brand strategy one of the top questions to ask is "Where are we?" which helps you to have an overview of your brand thinking about internal
Create a compass
Your values guide your brand, These are SO useful to nail down. When you know your values you will use them for everything. Really. This is not just a nice-to-do
Don’t just dream, do.
When you're thinking about your brand it's important to think about your goals. What you are ultimately aiming for. Some people have goals that are big sweeping statements of something massive.
A very good place to start
You can't work on your brand if you don't know what you're offering. This is because your whole brand is built around what you sell. Who do you sell it to? Why
How to show YOU in your brand.
We all want to know who's behind a business, we're all nosy, we're all interested in other people. That's why we love TV programmes and books that flesh out the
5 ways to maximise your productivity
“Everyone on this planet is given the same 24 hours in the day. The question is: what do you choose to do with yours?” Unknown Some people just seem to get so
Just in time!
“I love deadlines. I love the whooshing noise they make as they go by“. Douglas Adams. This makes me smile because it reminds me of the whooshing noise my emails make
Start right away
“The way to get started is to quit talking and begin doing.” Walt Disney You're a business owner. I bet you have plans. What you want the next 12 months to
Perceive more of the goodness
“Piglet noticed that even though he had a Very Small Heart, it could hold a rather large amount of Gratitude.” A.A. Milne, Winnie-the-Pooh Ah, Piglet. He’s definitely a favourite storybook character – and