Your Brand Game Plan

Your brand starts with a strategy. In order to fully understand and stay true to your brand you need to know what that is. 

Getting clear on your brand helps everything else fall into place. 

When you're struggling with what to post.. gone! 

When you're confused about the benefits your business offers..  replaced with clarity.

That feeling of struggle when you don't know who you're talking to.. transformed into certainty.

This includes:

This will be your map to help you navigate your business with more intention and implement your brand in every moment.

Your strategy document will clarify essential aspects of your brand such as your values, vision and mission, who your ideal customers are, how you help them, your goals, competitor analysis, position and strategies. 

There will also be recommendations of tactics to help you strengthen and communicate your brand through your business activity while you are reaching your goals - because your brand is not just your visuals, but also your behaviour.

Your logo and sub-marks

Brand visuals are the first things that your audience will see of your business. Getting them right matters. These will be developed based on your brand strategy to ensure that they are as relevant, effective and brand-centric as possible. They're not JUST about looking beautiful (which they will be) they're about communicating and encompassing YOUR brand fully. 

How does this work?

Once you've approved your strategy you'll receive two logo concepts to choose from. All you have to do is check your emails and give feedback. Leave the rest to me.

Your logo and sub-marks will be provided in a variety of formats so that you have everything you will ever need.  

(If you need more than this check out the Brilliant Brand Adventure)

You'll end up with a logo that fits your brand. This is a mark you'll use everywhere to remind people who you are and to work alongside your brand strategy. No more no-go logo, this will be something to be proud of.  To work as a starting point for your visuals and show-off in it's various iterations.

"Amy's work is professional and high quality from start to finish. The process is smooth and Amy kept me informed the whole time. Amy asked the right questions to ensure we got the brand exactly right. I would highly recommend Amy and her work. It has made a massive difference to our visibility and success."

Kelly Oliver Dougal, Unisus

Hello! I'm Amy and branding is totally my thing- it has been for almost 20 years!

It's so much more than visuals- I help business owners (like you) to find alignment and cohesion throughout their entire business.

I understand how impossible it can feel standing inside your business, unable to see the wood for the trees.

And I love, love, LOVE helping extremely talented people to create a pioneering brand that you can be proud of. (And that your ideal customers/clients will love and connect with too!)

For me, creating a brand is an adventure.

It’s fun and exciting!

We can take that journey of discovery and have a really good time along the way, reinvigorating your passion for your brand and setting you up for a whole new season of success.

Let's go on a Brand Adventure, together.