How to create a brand that is less confusing than Brexit.
Last night parliament couldn't decide what to do about Brexit.
Are we in, are we out? Do we have a deal? Don't we? Who knows! But what I do know from
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How to improve your brand experience
You've got your logo, you've got your branded imagery and fancy photographs and you know your colours and your fonts and you LOVE them. But what next?
Your brand is still
Five minutes with … Robyn Broadrick: Public Speaking
I am not a big fan of public speaking - are you? I've done a bit of it, but I tend to talk too fast and miss things out. I
Five minutes with… Samantha Townsend: Being unashamedly YOU on social media.
How brave are you on your social media? Are you YOU? Do you have opinions and ideas and confidence?
Being you is worthwhile. Why would you want to be anyone else?
Five minutes with… Gemma Forster: The importance of a strong Call To Action.
Do you have calls to action on your website? You know, those big buttons that say things like contact me, get in touch, buy now, do this, do that!
I think
Guest post: Five ways to improve your website’s conversion rate – Jackie Latham, Jackdaw Web Design
So you’ve got your lovely new website and it looks glorious – just what you wanted. It showcases your products or services beautifully, announces to world how fabulous you and
How to tell your story with Lynn Huggins-Cooper
I was contemplating the last eight years of my business (whilst planning the celebrEIGHTions!) and realised that I have a post to write about telling your story! Last month I
Brand for Christmas: C is for Clarity
Over December we're looking at creating a brand. Your brand. This is what people think about you, not what you want them to think about you. So we are going
Successful branding – how to use your new brand identity
Creating a brand identity is not - on it's own - going to help your business to be successful. You have to use it. If you buy a car and
5 Easy Marketing Habits from Michelle Rose, Custard and Bear
Recently, Michelle Rose of Custard and Bear spoke at an Inspire Network meeting about marketing - and it was GREAT. By the time she'd finished we all felt inspired and