Strategic daily activity = excellence.
“We are what we repeatedly do. Excellence then is not an act, but a habit”
Aristotle
I blogged just the other week about being consistent with your brand. The same font, the
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Begin, and then the work will be completed.
“Are you in earnest? Then seize this very minute. What you can do, or dream you can, begin it; Boldness has genius, power and magic in it; only engage and
Branding To Do List
There's a lot of pieces involved in creating a successful brand. The first part - the part with the most pieces - is the most important because considering all of
How to work out your brand values?
Brand values are one of the most important things that you need to be aware of when you're thinking about your brand. That's because your brand values are your guiding
Reaching your goals with your brand strategy
Yesterday I had a consultation with a new client and she shared with me her goals for her business, which are really exciting and doable. But big, really big. And
How to create brand awareness
What is brand awareness?
Brand awareness is how familiar other people are with your brand and how well they recognise it. And that is really what I'm all about creating for
Keep marketing.
Have you seen the news about the government wanting us to cut our marketing and our prices? The idea is that businesses cut "their prices for consumers using money they
Why should you step out of your comfort zone?
I don't know if I can swim.
Since learning to swim as a child, I didn't go to a swimming pool until I had children of my own. You don't have
It’s all in the preparation
One of the things we love to do is spend the day in the woods. There's a fortnightly event that we go to now (we're on our third visit, I
You have a business to run. Perfect is overrated.
In my DMs this week, someone had watched my 12 Steps to Brand Success Masterclass (shout if you want the link) and said that she needed to work on how